/* ───────── Norte Collective — design tokens ───────── */
:root {
  --paper: #F1EEE8;
  --paper-2: #E6E2D9;
  --ink: #0E0E0D;
  --ink-2: #2A2926;
  --stone: #7E7A72;
  --line: rgba(14, 14, 13, .14);
  --line-strong: rgba(14, 14, 13, .9);
  --signal: #FF4D1A;

  --f-display: "Archivo", "Helvetica Neue", Arial, sans-serif;
  --f-serif: "Instrument Serif", Georgia, serif;
  --f-mono: "IBM Plex Mono", ui-monospace, Menlo, monospace;

  --gutter: clamp(16px, 3.2vw, 48px);
  --header-h: 60px;
  --ease: cubic-bezier(.2, .7, .1, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: var(--header-h); }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--f-display);
  font-size: 17px;
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button, input, textarea { font: inherit; color: inherit; }
::selection { background: var(--signal); color: var(--ink); }

/* ───────── Primitives ───────── */
.wrap { padding-inline: var(--gutter); max-width: 1680px; margin-inline: auto; }
.mono {
  font-family: var(--f-mono);
  font-size: 12px;
  letter-spacing: .04em;
  text-transform: uppercase;
}
.serif { font-family: var(--f-serif); font-weight: 400; font-style: italic; letter-spacing: -.01em; }
.signal { color: var(--signal); }
.muted { color: var(--stone); }

.display {
  font-weight: 560;
  font-variation-settings: "wdth" 88;
  letter-spacing: -.035em;
  line-height: .92;
  margin: 0;
}
.h2 {
  font-size: clamp(36px, 5.4vw, 88px);
  font-weight: 540;
  font-variation-settings: "wdth" 90;
  letter-spacing: -.035em;
  line-height: .96;
  margin: 0;
}
.lede { font-size: clamp(18px, 1.5vw, 22px); line-height: 1.45; max-width: 38ch; margin: 0; }

.section { padding-block: clamp(88px, 12vw, 180px); border-top: 1px solid var(--line); }
.section-head {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: 0 24px;
  margin-bottom: clamp(48px, 7vw, 104px);
}
.section-head .label { grid-column: 1 / span 3; padding-top: .6em; }
.section-head .h2 { grid-column: 4 / span 9; }
.section-head .intro { grid-column: 4 / span 6; margin-top: 28px; }

.label { display: flex; gap: 10px; align-items: baseline; color: var(--stone); }
.label .n { color: var(--ink); }

.btn {
  display: inline-flex; align-items: center; gap: 14px;
  height: 52px; padding: 0 22px;
  border: 1px solid var(--ink);
  background: var(--ink); color: var(--paper);
  font-weight: 500; font-size: 15px; letter-spacing: -.005em;
  cursor: pointer;
  transition: background .35s var(--ease), color .35s var(--ease), border-color .35s var(--ease);
}
.btn .dot { width: 8px; height: 8px; background: var(--signal); transition: transform .35s var(--ease); }
.btn:hover { background: var(--signal); border-color: var(--signal); color: var(--ink); }
.btn:hover .dot { background: var(--ink); transform: translateY(-4px); }
.btn.ghost { background: transparent; color: var(--ink); }
.btn.ghost:hover { background: var(--ink); color: var(--paper); border-color: var(--ink); }
.btn.ghost:hover .dot { background: var(--signal); }

/* ───────── Logo ───────── */
.logo { display: inline-flex; align-items: flex-end; gap: 10px; line-height: 1; }
.logo svg { height: 24px; width: auto; }
.logo .word { font-weight: 700; font-variation-settings: "wdth" 112; letter-spacing: -.02em; font-size: 19px; }
.logo .sub { font-family: var(--f-mono); font-size: 10px; letter-spacing: .12em; text-transform: uppercase; color: var(--stone); padding-bottom: 2px; }

/* ───────── Header ───────── */
.header {
  position: sticky; top: env(safe-area-inset-top, 0px); z-index: 50;
  height: var(--header-h);
  background: color-mix(in srgb, var(--paper) 86%, transparent);
  backdrop-filter: blur(14px) saturate(1.3);
  -webkit-backdrop-filter: blur(14px) saturate(1.3);
  border-bottom: 1px solid var(--line);
}
.header .wrap { height: 100%; display: flex; align-items: center; justify-content: space-between; gap: 24px; }
.nav { display: flex; gap: 28px; font-size: 14px; }
.nav a { position: relative; color: var(--ink-2); transition: color .25s; }
.nav a::after { content: ""; position: absolute; left: 0; right: 0; bottom: -4px; height: 1px; background: var(--ink); transform: scaleX(0); transform-origin: left; transition: transform .35s var(--ease); }
.nav a:hover::after, .nav a.active::after { transform: scaleX(1); }
.header-right { display: flex; align-items: center; gap: 18px; }
.lang { display: flex; align-items: center; gap: 6px; font-family: var(--f-mono); font-size: 12px; }
.lang button { background: none; border: 0; padding: 4px 2px; cursor: pointer; color: var(--stone); letter-spacing: .06em; }
.lang button[aria-pressed="true"] { color: var(--ink); text-decoration: underline; text-underline-offset: 4px; text-decoration-color: var(--signal); text-decoration-thickness: 2px; }
.header .btn { height: 38px; padding: 0 16px; font-size: 14px; }
.menu-btn { display: none; background: none; border: 0; padding: 8px; cursor: pointer; }

/* ───────── Hero ───────── */
.hero { position: relative; padding-top: clamp(40px, 6vw, 88px); padding-bottom: clamp(32px, 4vw, 56px); overflow: hidden; }
.hero-meta { display: flex; justify-content: space-between; gap: 24px; color: var(--stone); margin-bottom: clamp(32px, 5vw, 72px); }
.hero-meta span:nth-child(2) { color: var(--ink); }
.hero h1 { font-size: clamp(40px, 7.4vw, 132px); }
.hero h1 .line { display: block; overflow: hidden; padding-bottom: .04em; }
.hero h1 .line > span { display: inline-block; transform: translateY(105%); animation: rise 1.1s var(--ease) forwards; }
.hero h1 .line:nth-child(2) > span { animation-delay: .12s; }
.hero h1 .line:nth-child(3) > span { animation-delay: .24s; }
.hero h1 .serif { font-size: 1.08em; letter-spacing: -.03em; line-height: .8; }
@keyframes rise { to { transform: none; } }

.hero-bottom {
  display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px;
  margin-top: clamp(40px, 5vw, 72px); align-items: end;
}
.hero-bottom .lede { grid-column: 1 / span 5; }
.hero-ctas { grid-column: 7 / span 6; display: flex; gap: 12px; justify-content: flex-end; flex-wrap: wrap; }

/* The Field — creative × audience × data × performance */
.field {
  margin-top: clamp(48px, 6vw, 88px);
  display: grid;
  grid-template-columns: 1.35fr 1fr 1fr;
  grid-template-rows: 1fr 1fr;
  gap: 1px;
  background: var(--ink);
  border: 1px solid var(--ink);
  height: clamp(460px, 56vw, 760px);
  position: relative;
}
.cell { background: var(--paper); position: relative; overflow: hidden; padding: 18px; display: flex; flex-direction: column; justify-content: space-between; }
.cell-tag { display: flex; justify-content: space-between; color: var(--stone); position: relative; z-index: 2; }
.cell-tag b { font-weight: 500; color: var(--ink); }

.cell.creative { grid-row: 1 / span 2; padding: 0; background: var(--ink); color: var(--paper); }
.cell.creative .cell-tag { position: absolute; inset: 18px 18px auto 18px; color: rgba(241,238,232,.7); }
.cell.creative .cell-tag b { color: var(--paper); }
.slides { position: absolute; inset: 0; }
.slides img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0; transform: scale(1.06); transition: opacity 1.2s var(--ease), transform 6s linear; }
.slides img.on { opacity: 1; transform: scale(1); }
.cell.creative .caption { position: absolute; left: 18px; right: 18px; bottom: 18px; display: flex; justify-content: space-between; align-items: flex-end; z-index: 2; color: var(--paper); text-shadow: 0 1px 12px rgba(0,0,0,.35); }
.cell.creative .caption .serif { font-size: clamp(26px, 2.6vw, 40px); line-height: 1; }

.cell.audience { grid-column: 2 / span 2; }
.cell.data { grid-column: 2 / span 2; }
.dots { position: absolute; inset: 56px 18px 56px 18px; display: grid; grid-template-columns: repeat(var(--cols, 32), 1fr); gap: 0; align-content: center; }
.dots i { aspect-ratio: 1; display: grid; place-items: center; }
.dots i::before { content: ""; width: 3px; height: 3px; border-radius: 50%; background: var(--ink); opacity: .22; transition: all .8s var(--ease); }
.dots i.hit::before { width: 7px; height: 7px; border-radius: 0; background: var(--signal); opacity: 1; }
.cell .big { font-weight: 540; font-variation-settings: "wdth" 90; letter-spacing: -.03em; font-size: clamp(22px, 2.1vw, 34px); line-height: 1.05; position: relative; z-index: 2; max-width: 18ch; }

.cell.data .ruler { position: absolute; left: 18px; right: 18px; top: 50%; height: 64px; transform: translateY(-50%); }
.cell.data .ruler span { position: absolute; bottom: 0; width: 1px; background: var(--ink); transform-origin: bottom; transition: transform 1s var(--ease); }
.cell.data .ruler .needle { width: 2px; background: var(--signal); }

.cell.performance { background: var(--ink); color: var(--paper); }
.cell.performance .cell-tag { color: rgba(241,238,232,.55); }
.cell.performance .cell-tag b { color: var(--paper); }
.loop { font-weight: 560; font-variation-settings: "wdth" 88; letter-spacing: -.035em; font-size: clamp(34px, 3.6vw, 60px); line-height: .95; }
.loop span { display: block; color: rgba(241,238,232,.18); transition: color .6s var(--ease); }
.loop span.on { color: var(--paper); }
.loop span.on::after { content: ""; display: inline-block; width: .22em; height: .22em; background: var(--signal); margin-left: .12em; }

.field-cross { position: absolute; width: 22px; height: 22px; left: calc(40.3% - 11px); top: calc(50% - 11px); z-index: 4; pointer-events: none; }
.field-cross::before, .field-cross::after { content: ""; position: absolute; background: var(--signal); }
.field-cross::before { left: 10px; width: 2px; top: 0; bottom: 0; }
.field-cross::after { top: 10px; height: 2px; left: 0; right: 0; }

/* ───────── Statement band ───────── */
.band { background: var(--ink); color: var(--paper); overflow: hidden; padding-block: 26px; border-top: 1px solid var(--ink); }
.band-track { display: flex; gap: 48px; width: max-content; animation: marquee 48s linear infinite; }
.band-track span { font-size: clamp(26px, 3vw, 44px); font-weight: 520; font-variation-settings: "wdth" 92; letter-spacing: -.025em; white-space: nowrap; display: flex; align-items: center; gap: 48px; }
.band-track span::after { content: ""; width: 14px; height: 14px; background: var(--signal); flex: none; }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ───────── Positioning ───────── */
.believe-grid { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; }
.believe-copy { grid-column: 4 / span 5; display: grid; gap: 22px; font-size: clamp(18px, 1.35vw, 21px); }
.believe-copy p { margin: 0; }
.believe-copy p:first-child { font-weight: 560; }
.statement { padding-block: clamp(96px, 14vw, 220px); text-align: center; }
.pull {
  margin: 0 auto; max-width: 17ch;
  font-family: var(--f-serif); font-size: clamp(44px, 7.6vw, 136px); line-height: 1; letter-spacing: -.025em;
  text-wrap: balance;
}
.pull em { display: block; margin-top: .12em; font-style: normal; font-family: var(--f-display); font-weight: 560; font-variation-settings: "wdth" 88; letter-spacing: -.04em; }
.pull .strike { position: relative; color: var(--stone); }
.pull .strike::after { content: ""; position: absolute; left: -2%; right: -2%; top: 55%; height: .07em; background: var(--signal); transform: scaleX(0); transform-origin: left; transition: transform 1s .3s var(--ease); }
.in .pull .strike::after, .pull.in .strike::after { transform: scaleX(1); }

/* ───────── What we do ───────── */
.outcomes { border-top: 1px solid var(--line-strong); }
.outcome {
  display: grid; grid-template-columns: 64px minmax(0, 1fr); gap: 0 24px;
  padding-block: clamp(26px, 2.6vw, 38px);
  border-bottom: 1px solid var(--line);
  position: relative;
}
.outcome::before { content: ""; position: absolute; inset: 0 calc(var(--gutter) * -1); background: var(--paper-2); transform: scaleY(0); transform-origin: bottom; transition: transform .5s var(--ease); z-index: -1; }
.outcome:hover::before { transform: scaleY(1); }
.outcome .num { color: var(--stone); padding-top: .9em; transition: color .3s; }
.outcome:hover .num { color: var(--signal); }
.o-body { display: grid; gap: 14px; max-width: 980px; }
.outcome h3 { margin: 0; font-size: clamp(30px, 3.6vw, 56px); font-weight: 540; font-variation-settings: "wdth" 90; letter-spacing: -.035em; line-height: .98; transition: transform .5s var(--ease); }
.outcome:hover h3 { transform: translateX(8px); }
.outcome .desc { margin: 0; max-width: 58ch; color: var(--ink-2); }
.outcome .caps { display: flex; flex-wrap: wrap; gap: 6px; }
.outcome .caps span { border: 1px solid var(--line); padding: 5px 9px; color: var(--ink-2); background: var(--paper); }

/* ───────── How we work ───────── */
.steps { display: grid; gap: 16px; }
.step {
  --top: calc(var(--header-h) + 20px + var(--i) * 64px);
  position: sticky; top: var(--top);
  background: var(--paper); border-top: 2px solid var(--ink);
  min-height: 300px; padding: 0 0 28px;
  display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: 0 24px; align-content: start;
  box-shadow: 0 -18px 30px -24px rgba(14,14,13,.25);
}
.step:nth-child(even) { background: var(--paper-2); }
.step:last-child { background: var(--ink); color: var(--paper); }
.step:last-child .step-body p { color: rgba(241,238,232,.75); }
.step:last-child .mono { color: var(--signal); }
.step-top { grid-column: 1 / -1; height: 64px; display: flex; align-items: center; gap: 20px; }
.step-top .mono { color: var(--stone); width: 40px; }
.step .verb { font-size: clamp(30px, 3.2vw, 48px); font-weight: 560; font-variation-settings: "wdth" 88; letter-spacing: -.035em; line-height: 1; margin: 0; }
.step-body { grid-column: 2; display: grid; gap: 12px; padding-top: 16px; }
.step h4 { margin: 0; font-size: clamp(22px, 2vw, 30px); font-weight: 540; letter-spacing: -.02em; line-height: 1.15; }
.step-body p { margin: 0; color: var(--ink-2); max-width: 46ch; }
.closing {
  margin-top: clamp(72px, 9vw, 140px);
  display: flex; flex-wrap: wrap; gap: .25em .5em;
  font-size: clamp(40px, 6.2vw, 112px); font-weight: 560; font-variation-settings: "wdth" 86; letter-spacing: -.045em; line-height: .9;
}
.closing span:nth-child(odd) { color: var(--ink); }
.closing span:nth-child(even) { font-family: var(--f-serif); font-weight: 400; font-style: italic; letter-spacing: -.02em; }
.closing span:last-child::after { content: ""; display: inline-block; width: .2em; height: .2em; background: var(--signal); margin-left: .06em; }

/* ───────── Work ───────── */
.work-note { grid-column: 4 / span 6; margin-top: 24px; color: var(--stone); }
.project { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; padding-block: clamp(40px, 5vw, 72px); border-top: 1px solid var(--line-strong); }
.project-info { grid-column: 1 / span 3; position: sticky; top: calc(var(--header-h) + 24px); align-self: start; display: grid; gap: 14px; }
.project-info h3 { margin: 0; font-size: clamp(30px, 3vw, 48px); font-weight: 560; font-variation-settings: "wdth" 90; letter-spacing: -.035em; line-height: 1; }
.project-info p { margin: 0; color: var(--ink-2); max-width: 30ch; }
.project-info .meta { display: grid; gap: 4px; color: var(--stone); }
.project-info .meta b { font-weight: 500; color: var(--ink); }
.gallery { grid-column: 4 / span 9; display: grid; grid-template-columns: repeat(6, 1fr); gap: 12px; }
.gallery figure { margin: 0; overflow: hidden; background: var(--paper-2); position: relative; }
.gallery img { width: 100%; height: 100%; object-fit: cover; transition: transform 1.2s var(--ease); }
.gallery figure:hover img { transform: scale(1.03); }
.g-full { grid-column: span 6; aspect-ratio: 16 / 9; }
.g-half { grid-column: span 3; aspect-ratio: 4 / 5; }
.g-third { grid-column: span 2; aspect-ratio: 4 / 5; }
.g-wide { grid-column: span 4; aspect-ratio: 4 / 3.06; }
.g-tall { grid-column: span 2; }
.g-contain img { object-fit: contain; }
.g-black { background: #0b0b0b !important; }
.g-navy { background: #26357a !important; }

/* ───────── Growth experience ───────── */
.dark { background: var(--ink); color: var(--paper); border-top: 0; }
.dark .label, .dark .muted { color: rgba(241,238,232,.5); }
.dark .label .n { color: var(--paper); }
.exp-grid { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; }
.exp-copy { grid-column: 4 / span 5; font-size: clamp(18px, 1.35vw, 21px); margin: 0; }
.creds { grid-column: 4 / span 9; margin-top: clamp(56px, 6vw, 96px); border-top: 1px solid rgba(241,238,232,.25); }
.creds-head { display: flex; justify-content: space-between; padding-block: 14px; color: rgba(241,238,232,.5); }
.cred { display: flex; justify-content: space-between; align-items: baseline; gap: 24px; border-top: 1px solid rgba(241,238,232,.12); padding-block: 22px; }
.cred .name { font-size: clamp(40px, 6vw, 96px); font-weight: 560; font-variation-settings: "wdth" 86; letter-spacing: -.045em; line-height: .95; }
.caps-row { grid-column: 4 / span 9; display: flex; flex-wrap: wrap; gap: 8px; margin-top: 36px; }
.caps-row span { border: 1px solid rgba(241,238,232,.25); padding: 7px 11px; }

/* ───────── Team ───────── */
.team { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; }
.person { grid-column: span 6; display: grid; gap: 18px; }
.person:first-child { grid-column: 1 / span 5; }
.person:last-child { grid-column: 7 / span 5; margin-top: clamp(0px, 8vw, 140px); }
.portrait { aspect-ratio: 4 / 5; background: var(--paper-2); position: relative; overflow: hidden; display: grid; place-items: center; }
.portrait .initials { font-size: clamp(120px, 16vw, 260px); font-weight: 600; font-variation-settings: "wdth" 80; letter-spacing: -.06em; color: rgba(14,14,13,.08); line-height: 1; }
.portrait .ph { position: absolute; left: 16px; bottom: 14px; color: var(--stone); }
.portrait::after { content: ""; position: absolute; top: 16px; right: 16px; width: 10px; height: 10px; background: var(--signal); }
.person h3 { margin: 0; font-size: clamp(28px, 2.6vw, 40px); font-weight: 560; font-variation-settings: "wdth" 90; letter-spacing: -.03em; line-height: 1; }
.person .role { color: var(--stone); }
.person p { margin: 0; max-width: 46ch; }
.person .prev { border-top: 1px solid var(--line); padding-top: 12px; }

/* ───────── Why ───────── */
.why { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--line-strong); }
.why div { padding: 24px 24px 8px 0; display: grid; gap: 14px; align-content: start; }
.why div + div { padding-left: 24px; border-left: 1px solid var(--line); }
.why h3 { margin: 0; font-size: clamp(22px, 1.8vw, 28px); font-weight: 560; font-variation-settings: "wdth" 92; letter-spacing: -.025em; line-height: 1.08; }
.why p { margin: 0; color: var(--ink-2); font-size: 15.5px; }

/* ───────── CTA ───────── */
.cta { background: var(--signal); color: var(--ink); border-top: 0; position: relative; overflow: hidden; }
.cta .bigmark { position: absolute; right: -4vw; bottom: -6vw; width: 42vw; max-width: 720px; opacity: .1; pointer-events: none; }
.cta-grid { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; position: relative; }
.cta h2 { grid-column: 1 / span 7; font-size: clamp(44px, 6vw, 104px); }
.cta .lede { grid-column: 1 / span 5; margin-top: 32px; }
.cta .direct { grid-column: 1 / span 5; margin-top: 32px; display: grid; gap: 6px; }
.cta .direct a { font-size: clamp(20px, 2vw, 30px); font-weight: 540; letter-spacing: -.02em; border-bottom: 2px solid var(--ink); justify-self: start; }
.form { grid-column: 8 / span 5; grid-row: 1 / span 3; align-self: end; display: grid; gap: 0; }
.field-row { display: grid; border-top: 1px solid rgba(14,14,13,.35); }
.field-row:last-of-type { border-bottom: 1px solid rgba(14,14,13,.35); }
.field-row label { padding-top: 12px; }
.field-row input, .field-row textarea { background: transparent; border: 0; outline: 0; padding: 6px 0 14px; font-size: 19px; resize: vertical; }
.field-row input::placeholder, .field-row textarea::placeholder { color: rgba(14,14,13,.4); }
.field-row:focus-within { border-top-color: var(--ink); box-shadow: inset 0 1px 0 var(--ink); }
.form .btn { margin-top: 24px; justify-self: start; }
.form .btn .dot { background: var(--paper); }
.form .btn:hover { background: var(--paper); color: var(--ink); border-color: var(--paper); }
.form .btn:hover .dot { background: var(--signal); }
.form-msg { margin-top: 14px; min-height: 1.5em; }

/* ───────── Footer ───────── */
.footer { background: var(--ink); color: var(--paper); padding-block: 72px 28px; }
.footer-top { display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px; }
.footer .logo .sub { color: rgba(241,238,232,.5); }
.footer-top .tag { grid-column: 1 / span 6; margin-top: 18px; font-family: var(--f-serif); font-style: italic; font-size: clamp(26px, 2.6vw, 40px); line-height: 1.05; color: rgba(241,238,232,.85); }
.footer-links { grid-column: 8 / span 5; display: grid; grid-template-columns: 1fr 1fr; gap: 8px 24px; align-content: start; }
.footer-links a:hover { color: var(--signal); }
.footer-word { margin-top: 72px; font-size: 23vw; font-weight: 700; font-variation-settings: "wdth" 112; letter-spacing: -.05em; line-height: .74; color: var(--paper); position: relative; display: inline-block; white-space: nowrap; }
.footer-word i { position: absolute; width: .085em; height: .085em; background: var(--signal); top: -.11em; right: .02em; }
.footer-bottom { display: flex; justify-content: space-between; gap: 16px; margin-top: 28px; color: rgba(241,238,232,.5); flex-wrap: wrap; }

/* ───────── Reveal ───────── */
.reveal { transform: translateY(18px); transition: opacity 1s var(--ease), transform 1s var(--ease); }
.reveal.in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
  .reveal { opacity: 1; transform: none; }
  .hero h1 .line > span { transform: none; }
}

/* ───────── Responsive ───────── */
@media (max-width: 1080px) {
  .nav { display: none; }
  .menu-btn { display: block; }
  .header.open .nav { display: flex; position: absolute; top: var(--header-h); left: 0; right: 0; flex-direction: column; gap: 0; background: var(--paper); border-bottom: 1px solid var(--line); padding: 8px var(--gutter) 20px; }
  .header.open .nav a { padding: 12px 0; font-size: 22px; border-bottom: 1px solid var(--line); }
  .why { grid-template-columns: 1fr 1fr; }
  .why div:nth-child(3) { padding-left: 0; border-left: 0; }
}
@media (max-width: 820px) {
  body { font-size: 16px; }
  .section-head .label, .section-head .h2, .section-head .intro, .work-note,
  .believe-copy, .exp-copy, .creds, .caps-row,
  .hero-bottom .lede, .hero-ctas,
  .outcome h3, .outcome .desc, .outcome .caps,
  .project-info, .gallery, .cta h2, .cta .lede, .cta .direct, .form,
  .footer-top .tag, .footer-links { grid-column: 1 / -1; }
  .section-head .label { margin-bottom: 20px; }
  .hero-meta span:nth-child(3) { display: none; }
  .hero-ctas { justify-content: flex-start; }
  .field { grid-template-columns: 1fr 1fr; grid-template-rows: 1.3fr 1fr 1fr; height: 760px; }
  .cell.creative { grid-column: 1 / -1; grid-row: auto; }
  .cell.audience, .cell.data { grid-column: 1 / -1; }
  .field-cross { display: none; }
  .outcome { gap: 14px; }
  .outcome .num { grid-column: 1 / -1; padding-top: 0; }
  .outcome .caps { margin-top: 0; }
  .project-info { position: static; }
  .gallery { grid-template-columns: repeat(2, 1fr); gap: 8px; }
  .g-full, .g-wide { grid-column: span 2; }
  .g-half, .g-third, .g-tall { grid-column: span 1; }
  .person:first-child, .person:last-child { grid-column: 1 / -1; margin-top: 0; }
  .why { grid-template-columns: 1fr; }
  .why div, .why div + div { padding: 22px 0; border-left: 0; border-bottom: 1px solid var(--line); }
  .form { grid-row: auto; margin-top: 40px; }
  .cred { flex-direction: column; gap: 6px; }
  .header .btn { display: none; }
}

/* scrim so labels stay legible over any image */
.cell.creative::after { content: ""; position: absolute; inset: 0; z-index: 1; pointer-events: none;
  background: linear-gradient(to bottom, rgba(0,0,0,.45), transparent 22%, transparent 70%, rgba(0,0,0,.5)); }

/* PT headline is longer — scale it so it holds two lines */
html[lang^="pt"] .hero h1 { font-size: clamp(38px, 7vw, 124px); }
@media (max-width: 820px) {
  .cell.data .cell-tag span, .cell.performance .cell-tag span { display: none; }
}

/* Left-aligned section head (what we do, approach) */
.section-head.left .label { grid-column: 1 / -1; margin-bottom: 28px; padding-top: 0; }
.section-head.left .h2 { grid-column: 1 / span 10; }
.section-head.left .intro { grid-column: 1 / span 6; }

/* Scroll reveal — words light up as you read */
.pull .w { opacity: var(--o, .18); transition: opacity .25s linear; }

/* Interactive dot grid */
.dots i::before { transform: translate(var(--dx, 0), var(--dy, 0)) scale(var(--s, 1)); }
.dots i.near::before { opacity: .9; background: var(--signal); }

/* Spotlight cards */
.pillar::after { content: ""; position: absolute; inset: 0; pointer-events: none; opacity: 0; transition: opacity .4s;
  background: radial-gradient(260px circle at var(--mx, 50%) var(--my, 50%), rgba(255,77,26,.14), transparent 70%); }
.pillar:hover::after { opacity: 1; }

/* Magnetic buttons */
.btn.magnet { transition: background .35s var(--ease), color .35s var(--ease), border-color .35s var(--ease), transform .35s var(--ease); }

@media (max-width: 820px) {
  .section-head.left .h2, .section-head.left .intro { grid-column: 1 / -1; }
  .outcome { grid-template-columns: 1fr; gap: 10px; }
  .outcome .num { padding-top: 0; }
  .step { --top: calc(var(--header-h) + 12px + var(--i) * 52px); grid-template-columns: 1fr; min-height: 340px; }
  .step-top { height: 52px; }
  .step-body { grid-column: 1; }
}
@media (prefers-reduced-motion: reduce) { .pull .w { opacity: 1; } }

/* ───────── 01 · Service pillars ───────── */
.pillars { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); border-top: 2px solid var(--ink); }
.pillar { position: relative; overflow: hidden; display: flex; flex-direction: column; gap: 18px; padding: 28px 28px 32px 0; }
.pillar + .pillar { padding-left: 28px; border-left: 1px solid var(--line); }
.pillar .num { color: var(--signal); }
.pillar h3 { margin: 0; font-size: clamp(30px, 3vw, 46px); font-weight: 560; font-variation-settings: "wdth" 88; letter-spacing: -.035em; line-height: .98; }
.pillar p { margin: 0; color: var(--ink-2); max-width: 44ch; }
.pillar .caps { margin-top: auto; padding-top: 8px; display: flex; flex-wrap: wrap; gap: 6px; }
.pillar .caps span { border: 1px solid var(--line); padding: 5px 9px; color: var(--ink-2); background: var(--paper); font-size: 11px; }

/* ───────── 02 · Where we can help (editorial, dark) ───────── */
.dark .lede { color: rgba(241,238,232,.8); }
.opps { list-style: none; margin: 0; padding: 0; border-top: 1px solid rgba(241,238,232,.3); }
.opp { display: grid; grid-template-columns: 64px minmax(0, 1.25fr) minmax(0, 1fr); gap: 0 24px; align-items: baseline; padding-block: clamp(26px, 3vw, 40px); border-bottom: 1px solid rgba(241,238,232,.14); }
.opp .num { color: var(--signal); }
.opp h3 { margin: 0; font-size: clamp(28px, 3.4vw, 54px); font-weight: 540; font-variation-settings: "wdth" 88; letter-spacing: -.035em; line-height: 1; color: var(--paper); }
.opp p { margin: 0; color: rgba(241,238,232,.72); max-width: 42ch; }

/* ───────── 04 · About ───────── */
.about-close {
  margin: clamp(64px, 8vw, 120px) 0 0; padding-top: 28px; border-top: 2px solid var(--ink);
  font-size: clamp(32px, 4.4vw, 72px); font-weight: 560; font-variation-settings: "wdth" 88; letter-spacing: -.04em; line-height: 1;
  max-width: 22ch; text-wrap: balance;
}

/* ───────── 05 · Contact ───────── */
.cta-label { grid-column: 1 / -1; color: rgba(14,14,13,.65); margin-bottom: 8px; }
.cta .label .n { color: var(--ink); }
.cta-grid > .display { grid-row: 2; }
.form { grid-row: 2 / span 3; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.form .btn:disabled { opacity: .6; cursor: progress; }

@media (max-width: 1080px) {
  .pillars { grid-template-columns: 1fr; }
  .pillar, .pillar + .pillar { padding: 26px 0 30px; border-left: 0; border-bottom: 1px solid var(--line); }
  .pillar .caps { margin-top: 0; }
}
@media (max-width: 820px) {
  .opp { grid-template-columns: 1fr; gap: 10px; }
  .cta-grid > .display, .form { grid-row: auto; }
}
@media (max-width: 820px) {
  .cell.audience .dots { inset: 48px 18px 112px 18px; }
}